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Surveys suggest that as many as 82% of people that are searching online for an attorney will look at the reviews.   Online reviews can help your business in a myriad of ways. They can help influence a prospect’s decision, they can make your business stand out in the Google map pack, they can show how you handle good and bad clients…But, did you know that they can also help with your SEO or search engine optimization? When someone leaves your business a review on Google, they tend to talk about the job that was done and the interaction that they Read more…

When looking at factors that help your SEO, everyone always tells you that backlinks are important. However, what exactly is a backlink? A backlink is simply a clickable link to your website from another website.  They can also be called “inbound links” or “incoming links”. Why are backlinks important? Google looks at a backlink to your website as a “vote” or “thumbs up” that the webpage the link is pointing to has quality content.  This is because most people would not link their website to a page that they considered bad. The more backlinks that your website receives, the more “votes” Read more…

One question we get often is, “okay, now that I’ve invested time and money into creating video content – where should I put it?”. Video content can go in so many places – your YouTube channel, on your Facebook page, on LinkedIn, on your website and on Instagram just to name a few. However, depending on where you’re looking to post a video and how you’re looking to post it may determine how it’s produced. If you’re looking to use Instagram as one of the main platforms for your video content, the first thing to consider is length. The Instagram Read more…